
How to Make Customers Happy?
Over time, several words have been used to describe a company's focus on customer satisfaction. They include; customer experience, customer focus, customer service and relationship management to name a few. In recent years, a new phrase has firmly worked its way into business lexicon, customer happiness. Whilst it could be argued that there is sometimes some confusion or a lack of clarity about the true meaning of any of the customer suffixes, at least happiness provides us w